Course Description

LinkedIn Fundamentals – In House

Octave Digital

Our LinkedIn training will give you the practical skills and knowledge to successfully use LinkedIn – the world’s most important business and professional social media network.

If you care about:

  • Raising the visibility and impact of your company staff to business and professional stakeholders
  • Improving your professional profile and online networking ability
  • Engaging with professionals across the public and private sectors
  • Improve key business functions – from Recruitment, B2B Marketing to Lead Generation

Then your organisation or company will benefit hugely from our in-house LinkedIn training.

Octave Digital has nearly a decade of experience in delivering Linkedin Training to businesses. As Linkedin has several applications across Business functions, we offer a bespoke training service drawing on a number of business areas. Our key course – Linkedin Fundamentals for Professionals – can be combined with more specific modules to create a more bespoke course.

Each Participant will also receive:

  • A review and feedback on your Linkedin profile
  • PowerPoint presentation of Slides

Workshop Content: Linkedin Fundamentals for Professionals

Introduction to LinkedIn

Profiles: Improving Your Linkedin Profile

Building Connections on LinkedIn – Finding contacts and add them to your network

Raising Your Visibility / Interacting on LinkedIn

  • Brainstorm: types of content to post / Page posts vs personal
  • Status Updates on LinkedIn
  • LinkedIn blog / author posts
  • Interacting with connections
  • Asking for Recommendations
  • Interacting with others on Linkedin

Finding Audiences on LinkedIN

  • Overview of LinkedIN Advanced Search
  • Boolean Searches

Company Pages on Linkedin

  • Why have a Company Page – Value
  • How to create a Company Page
  • Marketing your company

Core Course: Linkedin Fundamentals for Professionals (half day)

Additional Modules (half day each)  :

  • Content Marketing: Creating Content for You and tour Business
  • Lead Generation: A structured process for gaining Leads on Linkedin and Sales Navigator
  • LinkedIn Advertising: Running Advert campaigns
  • Recruitment: Recruitment and employer branding via LinkedIn


LinkedIn training is delivered by Paul McGarrity, a highly experienced LinkedIn trainer. Since 2009 Paul has been responsible for the design and successful delivery of over 200 training courses and projects to businesses and government organisations across Ireland. Key training clients include Smurfit Kappa, Tourism NI, Weight Watchers NI, Cavan Tourism, Kilkenny County Council and The Institute of Public Administration

Check out his profile here

Our in-house Linkedin training courses experience high demand. Contact us now to discuss your requirements or book a workshop.

Contact Us

Read more about this LinkedIn Fundamentals Online Training course right here.

College Name Octave Digital
Course Category Business, Social Media
Course Type In-house Training
Course Location Dublin, Ireland
Location Postcode Dublin 2
Course Fee From 600
Course Duration two days
Course Times Half Day each module
For information about Octave Digital, please visit our college page on by clicking here.

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Octave Digital
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