Fashion Buying and Merchandising QQI Level 5

This course is suitable for those interested in entering the Fashion retail industry in the area of Fashion buying and merchandising.

COURSE DESCRIPTION

• Examine Elements of Fashion
• Examine the roles and relationships between retailers, merchandisers, buyers, manufacturers and customers.
• Interpret the key characteristics, processes and terms involved in fashion merchandising and the role of the buyer.
• Examine the role and impact of customer profiling. – Retail Organisation and customer profiling
• Explore a broad range of current factors and influences which affect the fashion cycle.
• Examine the different types of retail organisations.
• Develop organisational charts which illustrate roles and staffing within a retail store.
• Develop seasonal calendars, drawings, range plans, delivery plans, and financial range plans.
• Create fashion visuals/mood boards which illustrate customer profiles and trend forecasting.
• Investigate the purpose and activities of promotion in the fashion industry.
• Develop a market analysis and promotional plan for a fashion retailer.
• Analyse the importance of visual, technical and aesthetic qualities when presenting work