Learn how to harness the power of digital advertising to boost business growth in this free online marketing course. Are you looking for ways to level up your online advertising skills in the digital age? This comprehensive course teaches you how to create compelling ads that capture your audience's attention and drive conversions and sales. We provide modern techniques you can use to design campaigns that stand out in the crowded online landscape. Sign up to learn how to use the internet for marketing, branding and advertising and watch your business flourish.
| Course Category | Advertising, Business |
| Course Type | Online Learning |
| Course Qualification | CPD Certificate |
| Course Duration | 1.5-3 hours |
| Course Fee | Free |
| Entry Requirements | Like all courses on the Alison Free Learning platform this is a free, CPD-accredited course. A Graduate can choose to buy a certificate or diploma upon successful completion of a course, but this is not required or necessary. At Alison we believe that free education, more than anything, has the power to break through boundaries and transform lives. Alison is the world’s largest free online empowerment platform for education and skills training, offering over 5000 CPD accredited courses and a range of impactful career development tools. It is a for-profit social enterprise dedicated to making it possible for anyone, to study anything, anywhere, at any time, for free online, at any subject level. Through our mission, we are a catalyst for positive social change, creating opportunity, prosperity, and equality for everyone. |
| Career Path | In This Free Course, You Will Learn How To • By the end of this course, you will be able to:Identify the benefits of online advertising for small businesses • Define your target audience, research competitors and stay up-to-date with industry trends • Analyze an effective digital marketing plan • Explain the importance of creating a high-quality search ad to improve customers' online search experience • Discuss the three factors that determine an ad's ranking on Google Ads • Outline three ways to improve an ad's ranking |
| Course Code | 1229 |
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