Learn to apply essential digital marketing skills like SEO and WordPress for lead generation in this free online course. This free online course will provide you with a comprehensive guide to leverage online tools to generate traffic to your business. You will learn how to create a business website and about the importance of online surveys. We will also take you through the mechanics of Search Engine Optimization (SEO) and its benefits to small business owners, with a particular focus on lead generation. Sign up now and learn these invaluable skills.
| Course Category | Digital Marketing, Business |
| Course Type | Online Learning |
| Course Qualification | CPD Certificate |
| Course Duration | 6-10 hours |
| Course Fee | Free |
| Entry Requirements | Like all courses on the Alison Free Learning platform this is a free, CPD-accredited course. A Graduate can choose to buy a certificate or diploma upon successful completion of a course, but this is not required or necessary. At Alison we believe that free education, more than anything, has the power to break through boundaries and transform lives. Alison is the world’s largest free online empowerment platform for education and skills training, offering over 5000 CPD accredited courses and a range of impactful career development tools. It is a for-profit social enterprise dedicated to making it possible for anyone, to study anything, anywhere, at any time, for free online, at any subject level. Through our mission, we are a catalyst for positive social change, creating opportunity, prosperity, and equality for everyone. |
| Career Path | What You Will Learn In This Free Course • Explain how to use marketing to create a lasting presence • Identify buyers persona and how to target them • Recall how to use online surveys to generate business • Explain how to generate online traffic • Discuss how to manage your business platforms online • Analyze the process of backing up your website with other digital items • Discuss how to use SSL Integration to build trust and follow Google guidelines • Outline how to use WordPress for your business |
| Course Code | 4107 |
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