With over 3 billion internet users, digital marketing has made it possible to reach a wide range of people through various online tools to market products and services. In this free online digital marketing course, you will learn about an AIDA marketing funnel and its implementation, which will help you create online marketing strategies including web- and email marketing using platforms such as Wix, for your business.
| Course Category | Digital Marketing, Business |
| Course Type | Online Learning |
| Course Qualification | CPD Certificate |
| Course Duration | 4-5 hours |
| Course Fee | Free |
| Entry Requirements | Like all courses on the Alison Free Learning platform this is a free, CPD-accredited course. A Graduate can choose to buy a certificate or diploma upon successful completion of a course, but this is not required or necessary. At Alison we believe that free education, more than anything, has the power to break through boundaries and transform lives. Alison is the world’s largest free online empowerment platform for education and skills training, offering over 5000 CPD accredited courses and a range of impactful career development tools. It is a for-profit social enterprise dedicated to making it possible for anyone, to study anything, anywhere, at any time, for free online, at any subject level. Through our mission, we are a catalyst for positive social change, creating opportunity, prosperity, and equality for everyone. |
| Career Path | In This Free Course, You Will Learn How To • Recall how an AIDA marketing funnel works • Analyze the delivery of different content types to potential clients at different stages of the marketing cycle • Demonstrate how to create an AIDA marketing funnel for your business • List the steps in the AIDA Marketing funnel • Analyze how to use Wix email marketing • Describe how to set up landing pages to build an email list • List the methods of information sharing • State five email marketing tips • List the criteria that are essential for a successful webinar • Describe the process of driving up registration for a webinar • Explain the useful tools that allow you to connect with your audience • Identify the common mistakes made during the creation of webinars |
| Course Code | 924 |
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