Learn how an effective marketing strategy can make the most out of social media in this free online diploma course. This diploma course provides the skills you need to become an accomplished social media strategist. We study the rise of social media and explain how to conduct and audit market analysis to help you set goals and select content, channels and platforms. We investigate how to create a social media policy and integrate marketing strategies to improve your client’s brand profile. This diploma course teaches you how to use social media to get ahead.
| Course Category | Marketing, Business |
| Course Type | Online Learning |
| Course Qualification | CPD Diploma |
| Course Duration | 10-15 hours |
| Course Fee | Free |
| Entry Requirements | Like all courses on the Alison Free Learning platform this is a free, CPD-accredited course. A Graduate can choose to buy a certificate or diploma upon successful completion of a course, but this is not required or necessary. At Alison we believe that free education, more than anything, has the power to break through boundaries and transform lives. Alison is the world’s largest free online empowerment platform for education and skills training, offering over 5000 CPD accredited courses and a range of impactful career development tools. It is a for-profit social enterprise dedicated to making it possible for anyone, to study anything, anywhere, at any time, for free online, at any subject level. Through our mission, we are a catalyst for positive social change, creating opportunity, prosperity, and equality for everyone. |
| Career Path | In This Free Course, You Will Learn How To • Discuss how to conduct market analysis to set social media goals • Explain how to align social media goals with your client’s overall organizational goals • Outline different types of social media platform • Describe how to formulate and implement marketing strategies • Recognize how to develop and select effective content |
| Course Code | 1948 |
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