Course Description

Course Title : Online Marketing and Digital Strategy

Griffith College Limerick



Get equipped with the skills needed to survive in today’s digital world.

This course will be of interest to marketers, sales professionals, designers, IT professionals, and owner managed businesses who need to gain a greater understanding of how to use digital and social media tools, channels and platforms to communicate, engage and acquire customers online.

Why Study Online Marketing at Griffith College

Over the 12 week course content covered will include how to produce a rich presence on the main social media platforms such as LinkedIn, Twitter, Facebook as well as developing Google Adwords and Display campaigns, Email Marketing Campaigns and creating Rich Media Content on platforms such as Pinterest, YouTube and Instagram.

  • Progress from the Certificate in Online Marketing and Digital Strategy and gain a more in-depth knowledge the digital world.
  • Learn how to use online marketing and advertising platforms.
  • Create a digital strategy and plan.
  • Develop skills in how to capitalise on the use of social media channels.
  • Accredited by the Institute of Commercial Management (ICM).

College Name Griffith College Limerick
Course Category Business, Marketing
Course Type Classroom Based
Course Location Limerick, Ireland
Course Start Date 17th September 2018
Course Fee 850 + £102.00 sterling exam and registration fee payed directly to the awarding body (ICM)
Course Duration 12 weeks
Course Times Monday - 18:15 - 21:30
Career Path What further study can I do? On completion of this course, participants are encouraged to further their studies through joining our Diploma in Online Marketing & Digital Strategy
For information about Griffith College Limerick, please visit our college page on www.nightcourses.com by clicking here.

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