Course Description

Marketing Principles

Global Edulink



Do you want long-lasting business success?

The secret to success, especially in business, is great marketing! That’s why we’ve created this Marketing Principles course, so you can understand marketing and better satisfy the needs of your customers. This course is divided into 12 excellent modules, so you can build knowledge as you go. Become a master of the marketing environment, the international market place, consumer decision making and strategies for selling and pricing. As well as this, we provide key information on product marketing, managing and retailing, supply chain management and promotion and public relations. Our aim is to give practical knowledge which can be transferred into the work place.

Who is it for? 

  • This course would be suitable for those hoping to work in the marketing field.

This course would also be useful for those setting up a business, or who already own a business. 

Course Description 

This online training course is comprehensive and designed to cover the topics listed under the curriculum.

Course Curriculum

  1. Introduction to marketing and marketing concepts
  2. What are competitive advantage and the marketing environment?
  3. How to develop a global marketing strategy and consumer making process
  4. Guide to business marketing, marketing research and product marketing
  5. New product development and services marketing?
  6. Marketing strategies, selling and pricing concepts

Method of Assessment

At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification

Upon successful completion of this course you will be awarded a certificate in Marketing Principles. 

Benefits you will gain:

By enrolling in this course, you’ll get:

  • High-quality e-learning study materials and mock exams.
  • Tutorials/materials from the industry leading experts.
  • Includes step-by-step tutorial videos and an effective, professional support service.
  • 24/7 Access to the Learning Portal.
  • The benefit of applying for NUS extra Discount Card.
  • Recognised Accredited Qualification.
  • Access Course Content on Mobile, Tablet or Desktop.
  • A study in a user-friendly, advanced online learning platform.
  • Excellent customer service and administrative support.

Course Code 1112
College Name Global Edulink
Course Category Business, Marketing
Course Type Online Learning
Course Qualification CPD
Course Location Ireland
Course Fee 53.00
Course Duration 8 GUIDED LEARNING HOURS
Course Times All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months).
Title of Awarding Certificate in Marketing Principles.
Entry Requirements Learners must be age 16 or over and should have basic understanding of the English Language, numeracy, literacy and ICT.
Career Path Marketing Executive , Marketing Manager , Digital Content Officer , Social Media and Content Designer , Marketing and Communications Manager , Digital Marketing Assistant , Online Analyst
For information about Global Edulink, please visit our college page on www.nightcourses.com by clicking here.

Course Provider

Global Edulink



CityPoint, 1 Ropemaker Street, London, EC2Y 9HU, Dublin, United Kingdom

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Global Edulink
CityPoint, 1 Ropemaker Street, London, EC2Y 9HU
Dublin
Dublin
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