Course Description

Diploma in Strategic Marketing – Level 3

South London College



Diploma in Strategic Marketing – Level 3

This Diploma in Strategic Marketing is a wonderful way to open up various employment and progression opportunities in the marketing industry. This program comprises of intensive modules that will get you upto speed with strategic marketing to identify and fulfill customer needs, and hence is ideal if you wish to get into or progress in the marketing industry. All you need to enroll in this course is a recognised qualification at level 2 or above in a related disciple, and watch how this program turns you into a skilled marketing professional in a matter of days.

This course will brief you on strategic marketing and its importance within an organisation. The various marketing concepts, theories and strategies will also be examined through this course to help you apply it appropriately within the organisation, followed by modules that will explore the key strategies of marketing and how it influences the overall business strategy.

This course aims to provide you a wholesome learning experience by covering topics such as segmentation, target marketing, positioning, market analysis and many more. You will also get to understand how to communicate the value of your brand, how to develop strategies to increase product sales and how to communicate with potential customers in an effective manner to improve sales and profits. By the end of this course, you will walk away with a well-grounded knowledge on strategic marketing to contribute greatly towards organisational success.

The course has been endorsed under the The Quality License Scheme This means that Global Edulink* has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Global Edulink* to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. The Quality License Scheme  endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

*South London College is an approved reselling partner for The Quality License Scheme courses under Global Edulink

*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA / Qualification Wales

Course Curriculum
1: So What Is Marketing
2: The Marketing Concept
3: What Can Be Marketed
4: Marketing’s Role In The Business
5: Stp 1 Segmentaion
6: Stp 2 Targeting
7: Stp 3 Positioning
8: Branding
9: The Marketing Mix
10: Product Management
11: Marketing Communications Or Marcom Or Integrated Marketing Communications (Imc)
12: Expanding Marketing’s Traditional Boundaries

Who Is This Course Aimed at?

Marketing Managers, Business Managers
Team Leaders, Supervisors
Anyone who wants to learn about strategic marketing

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course. The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

Method of Assessment

In order to complete the Diploma in Strategic Marketing – Level 3 successfully, all students are required to complete a series of assignments. The completed assignments must be submitted via the online portal. Your instructor will review and evaluate your work and provide your feedback based on how well you have completed your assignments.

Certification

Option 1 -The Quality License Scheme  Certification

Successful learners will receive an Endorsed The Quality License Scheme  Accredited Certificate issued by The Quality License Scheme  and a Learner Unit Summary (which lists the components the learner has completed as part of the course).

Certification Fee (Printed The Quality License Scheme  Certificate) – £49

 

Option 2 – CPD Accredited Certificate

Learners who complete the course successful will receive a CPD Accredited Certificate.

Certification Fee (E Certificate/ PDF Copy) – £29

Certification Fee (Printed Certificate/ Hard Copy) – £39

Course Code: QLS-04847

Awarding body (Accreditation)

The Quality License Scheme have long-established reputations for providing high quality vocational qualifications across a wide range of industries. The Quality License Scheme combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, The Quality License Scheme  also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK.

Other benefits

Written and designed by the industry’s finest expert instructors with over 15 years of experience
Repeat and rewind all your lectures and enjoy a personalised learning experience
Unlimited 12 months access from anywhere, anytime
Save time and money on travel
Learn at your convenience and leisure
Eligible for a TOTUM discount card
Free Career Support Service
25% Discount on personal Statement and covering letter writing service
Free Access to Over 150 courses for 2 days (48 hours)
Free access to course before you purchase (For selected courses only)


Course Code QLS-04532
College Name South London College
Course Category Business, Management Skills
Course Type Online Learning
Course Qualification Diploma
Course Location Dublin, Ireland
Course Fee 10
Course Duration 120 Guided Learning Hours
Entry Requirements Learners should be age 19 or over, and must have a basic understanding of Maths, English, and ICT. A recognised qualification at level 2 or above in any discipline
Career Path Marketing Manager - (average UK yearly salary: £32,917) Business Manager - (average UK yearly salary: £34,267) Strategy Manager - (average UK yearly salary: £50,618) Marketing Coordinator - (average UK yearly salary: £21,958 ) Business Development Manager - (average UK yearly salary: £34,116 )
For information about South London College, please visit our college page on www.nightcourses.com by clicking here.

Course Provider

South London College



35-37 Ludgate Hill, London, Dublin, United Kingdom

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South London College
35-37 Ludgate Hill, London, Dublin, United Kingdom

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