Course Description

Certified Digital Marketing Professional with Official Exam

Study 365


The digital marketing landscape is changing quickly. With the digital age taking over, even a new approach in the not so distant past has been replaced by new digital strategies. The Certified Digital Marketing Professional course is designed to offer the skills and knowledge to create, plan, execute and measure digital marketing strategies. The course will cover in-demand topics such as analytics, content marketing and online advertising.  The course will prepare learners to take up a more specialist role in the digital marketing domain.

The Certified Digital Marketing Professional course introduces learners to the foundations of digital marketing which include strategy and planning, social media, search marketing, email marketing and PPC. The course is perfectly suited for all levels of users whether you already work in marketing and want to enhance your digital marketing skills or a beginner who wants to have a career in digital marketing. Become a successful digital marketer with this Certified qualification.

The Certified Digital Marketing Professional is a recognised digital strategy course and is the perfect course to embark on an exciting and in-demand career in this digital age.

Course Curriculum

  1. Digital Marketing Foundations
  2. Website Optimization
  3. Content Marketing
  4. Social Media Marketing
  • Social Media Marketing Part 1
  • Social Media Marketing Part 2
  1. Seo
  2. Paid Search
  3. Display & Video Advertising
  4. Email Marketing
  5. Analytics
  6. Digital Strategy
  7. Additional Video Tutorials
  • Website Optimization
  • Seo
  • Digital & Video Display
  • Email Marketing

What will I learn?

  • Gain a fundamental understanding of digital marketing.
  • Learn website optimisation and how to apply digital marketing techniques to increase conversions.
  • Gain a clear understanding of the value of digital marketing.
  • Learn pay per click marketing and email marketing.
  • Learn how to create your own digital marketing campaign.
  • Learn how to integrate digital marketing into your overall marketing strategy.

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

Who is this Course aimed at?

  • SEO Marketer
  • Content Marketer
  • Marketing Executives
  • IT Managers
  • Small business owners
  • Students with an interest in studying digital marketing

Method of Assessment

At the end of the Certified Digital Marketing Professional course you will be evaluated through an online exam. The exam is designed to measure individuals’ knowledge and digital marketing proficiency following their completion of the course.

  • Duration: 180 minutes
  • Computer based exam
  • Text based Multiple Choice, Image based Multiple Choice, Matching and Hot Spot questions
  • Pass mark: 60%


Those who successfully complete the course will be awarded the Certified Digital Marketing Professional by the Digital Marketing Institute. It will make you valuable to employers, and your motivation at gaining new skills will be recognised.

Awarding Body

The Digital Marketing Institute sets the global standard in digital marketing and selling certification. We have certified more professionals to a single digital education standard than any other certification body.

Gaining a certification from the Digital Marketing Institute will ensure you have the essential skills and knowledge needed to excel as a digital professional.

Through a series of comprehensive, structured modules you will know how to integrate key digital tactics and practices into your marketing techniques and measure and iterate the success of your digital marketing strategy.



Course Code S 0818
College Name Study 365
Course Category Business, Digital Marketing
Course Type Online Learning
Course Location Athlone, Westmeath, Dublin, Ireland
Course Fee 756
Course Duration 365 Days
Entry Requirements Learners should be age 16 or over, and must have a basic understanding of Maths, English, and ICT.
Career Path • Marketing Manager – £32,902 per annum • Digital Marketing Manager – £31,923 per annum • IT Manager – £38,754 per annum • Content Marketing Manager – £30,433 per annum
For information about Study 365, please visit our college page on by clicking here.

Course Provider

Study 365

New Broad Street House, 35 New Broad Street, London. EC2M 1NH, United Kingdom, Cavan, United Kingdom

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Study 365
New Broad Street House, 35 New Broad Street, London. EC2M 1NH, United Kingdom, Cavan, United Kingdom

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