Course Description

Advanced Social Media Marketing

Global Edulink



Social media is a powerful marketing tool, but knowing how to use it to achieve your marketing goals can be a challenge. Creating engaging, effective strategies and content tailored to specific audiences can help you succeed with your digital marketing efforts. Achieve better brand awareness, improved customer service, deeper engagement, broader reach, and greater advocacy. You will also learn to manage your reputation, win and nurture customers and get measurable results.

Further, this Advanced Social Media Marketing course will show you how to effectively integrate social media and digital platforms into your public relations strategy. It will help you to set objectives, identify opportunities, select tactics, assign resources, set governance, apply social across the organisation and define metrics for your social media and digital activity.

 Course Objective:

  • Turn your social media strategy into actions, with all the tools and processes you need to implement and manage successful social media campaigns for your business.
  • Two highly practical, hands-on days that gives you the skills, tools, and confidence to create and execute the very best social media strategy for your business.
  • Learn to create a results-driven social media strategy that is effective, measurable, accountable, and contributes to the long-term success of your business.
  • Leverage social selling within your business to drive results. This course looks ahead to the changing social and sales/marketing landscape, how to influence the educated buyer and effect change management.

Who is it for?

  • This course is ideal for business owner who wish to use social media for business or anyone hoping to become a Social Media Officer.

Course Description:

This online training course is comprehensive and designed to cover the key topics listed under the curriculum.

Course Curriculum

  1. The Trend of Social Media
  2. Market Analysis
  3. Auditing Social Media
  4. Corporate Culture and Social Media
  5. Creative Commons
  6. The Social Media Policy
  7. Keyword Selection
  8. Content Marketing on Social Media
  9. The Popular Social Media Platforms
  10. Traditional Website Advertising
  11. Social Media Documentation and Schedules
  12. The Community Manager Role
  13. Importance of Voice Consistency
  14. Organizational Customer Service
  15. Social Media Triage
  16. Social Media Analytics
  17. Goal Value
  18. Career of Social Media Strategist

Course Duration:

You will have 12 Months access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time. This course has been designed for 30 guided learning hours.

 Method of Assessment:

At the end of the course, learners will take an online multiple choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification:

Successful candidates will be awarded certificate for “Diploma in Advanced Social Media Marketing”.

Benefits you will gain:

By enrolling in this course, you’ll get:

  • High-quality e-learning study materials and mock exams.
  • Tutorials/materials from the industry leading experts.
  • Includes step-by-step tutorial videos and an effective, professional support service.
  • 24/7 Access to the Learning Portal.
  • The benefit of applying for NUS extra Discount Card.
  • Recognised Accredited Qualification.
  • Access Course Content on Mobile, Tablet or Desktop.
  • A study in a user-friendly, advanced online learning platform.
  • Excellent customer service and administrative support.

Course Code 1235
College Name Global Edulink
Course Category Humanities & Social Sciences, Social Studies
Course Type Online Learning
Course Qualification CPD
Course Location Ireland
Course Fee 80.00
Course Duration 30 GUIDED LEARNING HOURS
Course Times All delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months).
Title of Awarding Certificate in “Diploma in Advanced Social Media Marketing”.
Entry Requirements Learners must be age 16 or over and should have a basic grasp of the English Language, literacy, numeracy and ICT.
Career Path Digital Marketing , Social Media Consultant , Marketing Executive , Marketing Manager , Business Development Manager ,
For information about Global Edulink, please visit our college page on www.nightcourses.com by clicking here.

Course Provider

Global Edulink



CityPoint, 1 Ropemaker Street, London, EC2Y 9HU, Dublin, United Kingdom

Make Enquiry

Please insert your contact details and any additional information you require and we will forward your request to Global Edulink.




Captcha code        I confirm I have read the Privacy Policy, Terms and Conditions & Cookie Information and agree to join the Nightcourses.com community.
 

Map

Global Edulink
CityPoint, 1 Ropemaker Street, London, EC2Y 9HU
Dublin
Dublin
Visit Website